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PART 1: Bootstrapping vs Fundraising Before we understand how to raise money, we must first understand a very important choice every startup founder faces: Should you bootstrap your startup, or should you raise external funding? Let’s start with bootstrapping. Bootstrapping simply means buildin…

PART 1: Bootstrapping vs Fundraising Before we understand how to raise money, we must first understand a very important choice every startup founder faces: Should you bootstrap your startup, or should you raise external funding? Let’s start with bootstrapping. Bootstrapping simply means building your startup using your own resources. This usually includes: Using your personal savings Reinvesting early revenue generated by the business Growing the company slowly but steadily In a bootstra