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And honestly, in videos it just looks crazy—the shiny nylon, the way the sleeves sit. Just fresh. Right now, brands like AMX are dominating, but Alpha is also dropping new designer collaborations. Like that crazy design from KaDeWe. And it’s not just pop stars, fashion nerds, leftists, or stylers—every scene gives the bomber a new meaning, until eventually no one can say what it originally stood for anymore. And that’s actually kind of fascinating—that a product can move through so many diffe