קלײַב אַלץ אױס

Costco is losing money on its $4.99 chicken, and it’s not a mistake. Every time you buy one, they take a loss. But they don’t care. Because once you walk into the store, you’re likely to spend way more on other things. That cheap chicken isn’t just food. It’s bait. A strategy designed to pull you in and make you spend without even realizing it.