Role of Social Media
Share campaign messages and videos
Direct communication with voters
Quick spread of information
Helps in reaching a large audience
Strategies Used
Content creation (posts, videos)
Influencer promotion
Targeted advertisements
Hashtags and trending topics
Engaging with audience
A…
Role of Social Media
Share campaign messages and videos
Direct communication with voters
Quick spread of information
Helps in reaching a large audience
Strategies Used
Content creation (posts, videos)
Influencer promotion
Targeted advertisements
Hashtags and trending topics
Engaging with audience
Advantages
Increases awareness
Helps voters understand candidates
Encourages participation
Reaches many people quickly
Challenges
Fake news
Misinformation
Online conflicts
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