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Breakfast is the most important meal of the day" rule is False. Kellogg's invented that idea to sell its cereal. And you have been feeling guilty for skipping breakfast. Along with Kellogg's, Post Cereals, and General Foods also played a role in popularising breakfasts through dubious means. In the early 1900s, cereal companies needed a reason for people to buy their product every single morning. So they manufactured one. They partnered with nutritionists, ran campaigns & advertisements, and rep